Tag: website

Understanding Website Data Security And Its Importance

Understanding Website Data Security And Its Importance

With the rise in hacking and malware incidents all over the world, the importance of website data security is being recognized by all those who have any online presence. As per KSN data in the first quarter of 2017 Kaspersky Labs detected and foiled around 478,528,279 malware attacks in almost 190 countries across the globe. This leads us to evaluate the importance of protecting the data from any such attack as it not only leads to loss of revenue but resisting the same also becomes a huge task for the IT department of any firm. Let us try to gauge the criticality of website data security and why it should not be ignored in the present times.

Data is an asset­

A person who has setup his own business also has a wide range of information to protect.  This information includes data about your customers, clients and the kind of services or products that the company deals. Apart from that, no business works without a strategically drafted business and financial plan. This information is also at stake if adequate attention is not paid to implementing data protection services. At times firms pay adequate attention to all other aspects of website development services but forget to keep the security concerns in mind.  Use the services of website security companies as they can provide you with techniques that help in keeping the loss of your data under control.

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Business reputation

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Running Payroll Yourself Can Be Risky- Trust PaySquare

Running Payroll Yourself Can Be Risky- Trust PaySquare


Even the most experienced and meticulous business owner finds that payroll can be a headache. Slap on a stiff penalty for the tax filing omission, and now we are talking about full blown financial induced migraine.

For many businesses, outsourcing payroll services offer attractive and valuable insights to in-house processing. If chosen correctly, they offer a less expensive, simpler means of paying your employees, filing your taxes and performing a host of other duties these companies sales representatives cannot wait to tell you about.

Payroll being an important function for any organization requires specialization and a clear understanding of applicable laws in processing the payroll of the employees. PaySquare’s dedicated team of experienced professionals with extensive knowledge of methods relating to payroll processing can offer you full-fledged payroll services for your all employees and top management.

Describe the business

For over 14 years, Paysquare has been focused on simplifying payroll and offering exemplary services in payroll outsourcing and related compliance matters to its clients spread across various regions. Paysquare, an ISO 27001 as well as ISAE 3402 – SSAE 16 certified company headquartered in Pune with its presence in major cities like Mumbai, Bangalore, Hyderabad and Mysore.

Paysquare is proud to be serving 450+ clients across India and a few international locations. Currently Paysquare processes over 1, 50,000 payroll records every month.

What kind of clients/industry you have been working in the last 6 months?

 We have been servicing clients across various industry segments like manufacturing, IT and ITES, automobile, education, hotel, pharmaceutical etc.

What makes your products or services excellent? You can list few USPs

 The main characteristic of Paysquare which differentiates it from other payroll companies is our ability to simplify payroll operations. Whether it’s a start up or large organization with presence across multiple cities we make payroll management easy for each one of them.

Few of our USPs

  • Impeccable service and excellent client relationships
  • Highly customizable and robust ‘Precision’ software platform
  • Highly adjustable to various/complex payroll requirements
  • Self-service tool ‘myPayroll’ to maintain transparency throughout the organization

What were the business hurdles when you started the company, and how did you improve the turnover?

Paysquare’s’ journey started 15 years ago with a small team operating from a small set up.

As every start up faces different challenges we also faced almost the same challenges while we were moving ahead but we always saw the those hurdles as improvement opportunities.

At the start many of our processes were manual and labor intensive but later we invested in technology and bought automation which increased our payroll efficiency.

With the technology we were able to manage complex payroll requirements of our clients as well. Our robust payroll engine ‘Precision’ and online payroll portal ‘myPayroll’ started getting us industry accolades and acknowledgement.

The organization has seen sea changes in functions, systems and processes which impacted very positively. It has been backed with a strong technological advancement which has taken the organization to new heights.

How did you transform your business from start-up to a successful one?

Taking a small business to the next level requires hard work, perseverance, great customer service and a good product or service. There is no specific turning point in Paysquare’s journey, at every point of time we are only thinking of continuously reinventing/ improving our services, bringing in best practices, advanced technology continue to drive efficient payroll for our clients.

For any business to succeed first you must realize you can’t do it on your own; you need a good team around you. Since inception Paysquare always believed in team work. We work in team & nurture our talent so they can also excel in their career. And having a team to manage tasks always freed up management to focus on business growth.

Describe why this company is the best example of business excellence. Do mention if you engage in social activities/CSR as a part of your business. 

For every organization it is mandatory to have a well-managed and compliant payroll.

But the level of complexity in payroll management is different for different companies. Paysquare always worked with a motto to simplify payroll operations for its clients. The experience of working with clients across different industry segments and with different number of employees made us know every minute detail in payroll management. Over the 15 years we always pushed our limits in terms of technology, automation, process efficiency and customer service. Our sole focus to eliminate hassles in payroll management for our clients made us excel.

Have you made a positive impact within your industry? If yes, how?

 While looking back, we feel that Paysquare has made a huge difference in the payroll outsourcing industry. Our standards and consistency have inspired several other service providers and the industry has overall benefitted with better services offered by us.

Paysquare will continue bring in more and more innovations in payroll management and continue to excel. Paysquare is here to create and deliver lasting value.

 Do you offer a superior level of customer service? If yes, how?

 Our services are highly valued by the clients. As a testimony to the value that we deliver, I am happy to state that many of our clients have been with us for over five years now.

Payroll duties can create a huge burden and unwanted stress for the small business owners. A missed deadline or incorrect filing of the taxes can result in huge fines. To avoid these issues, small and medium sized businesses can benefit from using payroll services.


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10 Things You Should Keep In Mind Before You Develop E-commerce Website

10 Things You Should Keep In Mind Before You Develop E-commerce Website

It is common to be attracted to the idea of starting your own sprawling e-commerce business. E-commerce website development has never been this easy. It seems like a laid back way to make quick money, developing an asset year after year – milking the cow. The global reach of the Internet too has played a favorable role in spreading your product across borders and oceans. You’re still thinking of milking the cow. Earlier it was local, now it is international.

Earning a good buck though is never really easy. But it’s not you to be blamed. With the e-commerce industry growing in double digits year after year, anybody would want to be a part of this burgeoning $681 billion industry, which is only poised to grow further and further. Setting up a shop is never really easy, be it online or a brick-mortar store. Furthermore, the complications involved in either of them, especially the online part of it, requires specialists. A simple reason why you cannot do everything single-handedly.


Here are the 10 simplest things you should keep in mind before setting sail with your own e-commerce website.

  1. Your Niche Market

There is never a bad time to not question your product demand and dive deep into the niche market you are servicing. Going online would eliminate costs but would also add other costs, the most basic of them being the e-commerce website development cost. If you’ve come as far as considering whether you need to go online, you must have that consistency in your demand for your online site to generate revenue.

You need to consider where your niche market is and are they ready for an online experience. Are they educated enough to be able to use online tools for shopping? If the answer is no, maybe you’re doing just fine right now.

  1. Testing Your Market

Before investing your money and time into the website, you’d be better off testing it first. Building a website could be a very costly affair, especially if you are going to outsource e-commerce website development. A good way to test whether your customers are ready to shop from you online is by starting a blog or even building a landing page to give you exact numbers.

  1. A Mix and Match

Never should you go completely online or completely online for retail, especially if you are a business going online for the first time. Your customers love options and giving them an option to shop both offline and online would help gain traction. The majority of the companies in the fashion industry use the two-way approach to increase sales. Online gives your customers ease of accessibility while offline access gives them the personal touch.

  1. A Platform is Pivotal 

You need to invest some considerable amount of time into deciding which platform(s) would be the most beneficial to you. It is rarely a single platform. Research shows 50% of the consumers now shop via mobile, but the other 50% still use different platforms. Going only mobile or only website will not help you or your customer. But, you should stand cautiously because this is again an expensive affair for your company. Depending on the platform, your e-commerce website development costs would accrue.

  1. Associated Costs

E-Commerce website development costs are just at the top of the mountain. When you decide to go online, your costs for the initial years would increase drastically. From advertisements to deep discounts for customer attraction, your profit pile would take a plunge for a considerable amount of time. Vendor costs and payment gateway costs come just after that. You need to decide whether your budget would allow you to splurge so much.

  1. Building a Foundation

It is important you build a solid foundation before launching your website. This foundation would be teasers, online promotions, offline promotions, advertisements and blogs which would inform your customers about the website and the brand. Knowing your niche market and targeting those customers would make it easier. Social media marketing plays a big role in your branding too.

  1. Website UI

Keeping your website clean and simple for your customers to use is very important. A lot of this has to do with the right choice for your e-commerce website development. A loud website with too much going on would distract your customers and might just irritate a few of them, increasing your bounce rate.  A clean, simple website with clean messages would not distract customers. Each page should be easily accessible to your customer.

  1. SEO is Important

For your website to take off and then garner some attention, you need to accommodate SEO into your website content. SEO plays a major role today to get traffic to any website and with good SEO techniques, you would see an immediate result in the incoming traffic, which would also help increase your sales.


  1. Listen to Your Customers

Feedback in the online world is very important. The internet has given your customer the ability to search for anything and read anything. your customer is more knowledgeable now than ever, which then makes it important for you to listen to your customer. Each new design, each new product, and each new change would garner some feedback from your customers. Ignoring is not bliss here.

  1. Building Your Store

All things said, it is important that you keep updating your products and your stock to retain customers and attract new ones. Products you sell must be new. The vendors you choose, from shipping to procuring, must all maintain a quality of standard which leaves an impression with your customer. Moreover, you need be consistent with your quality.

India, as suggested by new research, is positioned to become the biggest player in e-commerce. It is already the fastest growing one, and with an influx of cheaper phones and faster internet speeds, it has become much easier for companies to penetrate this market and enjoy economies of scale.

Outsourcing your e-commerce website development tasks could take a toll off of, giving you more time to focus on internal factors, while internal e-commerce website development would help you control all the elements each step of the way.


It is still important for you to first listen to your customers, even after you test your product. There is no assurance given in the market. Your goal must be to eliminate risks, as many as you can.

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